In the new double issue: Anxiety dolls and sexualized capitalism

The story of what the now largely confirmed summer hit brings to us, both in terms of meaning and quality (earnings in the USA during the first weekend already reached 155 million dollars, and it started very well in our country as well) Barbi it could start from, say, looking at snobbery.

And really - snobbery is ubiquitous when it's like this Barbi (and access to what that film actually offered) in question; snobbery is visible in, of course, the hastily insincere reactions of those who reject the combination of quality and repertoire hits, no matter who and what is involved, snobbery is then visible in the furtive reaction to the fact that the queen of indie films is Greta Gerwig, after thirty roles in almost no-budget mumblecore creations, and two high-league and highly praised and award-winning film directors (Ladybug i Little women), chose to fool us and herself now with a movie story about the most famous (children's) doll in the world of all time, snobbery, of course, in her insistence on that false and primarily marketing contradiction Barbi Grete Gerwig and Oppenheimer Christopher Nolan, and snobbery is an easily noticeable constant and in the thinking that a film cannot be made of anything that is easy enough for someone, and at the same time in a position to put his fantasies into action on somehow always more or less expensive equipment, falls on mind Snobbery, however, is also possible in Greta Gerwig's initial intentions to use the newly acquired positions of her own power at least partially (perhaps additionally monetize/monetize) with the story of Barbie, who suddenly finds herself in the vortex of identity emancipation that she hates at first, and even in the age of political correctness that has been once again undermined , where, on top of everything else, the necessary equality of the sexes is persistently exhausted by insisting on bureaucratic quotas and counting...

Read on full text by Zoran Janković in the weekly "Vreme" from Thursday (July 27)

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