Photo: Amberalert.rsThe Center for Missing and Abused Children (CNZD) together with the Tijana Jurić Foundation launched a campaign to introduce the "Amber Alert" method for searching for missing children. On Instagram alone, the post with the hashtag #hocemoamberalert had 24 million views in 10,6 hours and was shared more than 600.000 times.
What is an Amber Alert? As explained on the official website for the Serbian version of the project amberalert.rs, this method represents a model of disseminating and releasing information to the public in specific cases of missing children. Announcements through various media - television and radio broadcasts, Internet, SMS messages, screens on ATMs, highways, etc. they can reach citizens who will remember the child's face and potentially spot him or have valid information that can help the police in their search.
The Amber Alert system is a mechanism that officially operates in the USA, Belgium, the Czech Republic, France, Germany, Greece, Malta, Ireland, Poland, Bulgaria, Italy, the Netherlands, Portugal, Romania, Spain and the United Kingdom. It was created in the United States of America in 1996. It was named after Amber Hagerman, a nine-year-old girl from Texas who was kidnapped and murdered.
Every year, about 1300 children go missing in Serbia (this number refers to every recorded disappearance of children, including those when they leave home on their own for a short period of time), and about 200.000 in Europe. According to Robert Hover of the National Center for missing and abused children (National Center for Missing & Exploited Children), about 95 percent of Amber alert cases are resolved within 72 hours.
An Amber Alert is triggered when a search is made for a minor, that is, a person under the age of 18. It is important that there is a confirmation from the police that the announcement of the alarm will not endanger the child's life. It is being considered whether there is any suspicion that the abductor intends to harm the child. Next, the availability of basic information is necessary, e.g. what the child looks like. The suspicion is considered whether the disappearance has potentially threatening consequences for the child's life and whether there are unknown circumstances of the disappearance.
On his Instagram profile, Igor Jurić, the president of the Tijana Jurić Foundation, shared a video in which he thanked the huge support this project received in just a few hours from the start of its campaign. "We will do a very big thing, I can promise that." "Since we had the initiative in 2015 that we would succeed with this idea, it seems to me that we have never been closer," said Jurić. "This system, rest assured, will save children in the future." This is what I am telling you from my experience. This was experienced by people from many countries of the world, and I am sure that we will experience it as well".
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