A novelty on the Serbian market

15.December 2025 Bojan Bednar

New Russians are coming: The Fix Price retail chain will soon be in Serbia

After the stores of the Russian discount chains Svetofor and MERE, the Russian retail chain Fix Price is coming to Serbia. Russians in Serbia have built their own ecosystem that includes Russian schools, kindergartens, IT companies and performances by Russian artists that are visited exclusively by Russian citizens, and Russian markets have become the "hubs" of that community.

Left hand - right pocket

22.November 2025 Ivan Mitkovski

"From ajvar to perfume": What is stolen in supermarkets

Chocolates, coffee, shampoos, even bottled water — everything is a target for thieves in Belgrade stores. Sellers say that everyone steals: teenagers, employees, but also pensioners who do not hesitate to take out even the most banal items. The system, however, rarely responds

Pricelist

01.September 2025 KS

Discounts started: "Look, 50 dinars, what should I not buy"

As of September 1, basic food items in some markets have become drastically cheaper - milk, bread, yogurt, oil and eggs can be bought for less than 600 dinars, while in other stores the reductions are barely noticeable.

Consumers

24.march 2025 KS

A new one-week boycott of shops

The Consumer Protection Association "Effectiva" called on consumers in Serbia to boycott the DIS trade chain for a week.

Consumer rights

06.February 2025. B. B.

Who cares about the boycott?

After a relatively successful boycott of large retail chains on January 31, in some supermarkets, contrary to the intentions of the boycott, the prices of certain products were increased. That's why the Association for Consumer Protection of Effectiva called for a new five-day boycott, from February 10 to 14

Food industry

11.September 2023 Z.S.

How food manufacturers cheat customers

Household budgets are shrinking, and the profits of retail chains are rising. As they look for reasonably priced goods to meet their basic needs, more and more shoppers feel that food companies are trying to rip them off. Among the numerous tricks, the latest phenomena of "shrinkflation" and "skimpflation" stood out.