Maxi, once again, confirmed the trust that customers place in him every day in stores all over Serbia. The recognition of the Best Buy Award confirmed that the Maxi provides the best value for money in the category of the overall experience that the customer feels after making the purchase.
Photo: PromoMaxi
In the research, the respondents were asked to name, based on their personal shopping experience, the retail chain that offers the best price-quality ratio on the Serbian market, taking into account the offer, the arrangement of the space and the overall shopping experience.
"We are glad that customers recognize our commitment to providing the best shopping experience. We strive to be a good neighbor to the community in which we operate and live through a wide range of excellent quality products, modern store design, technology and friendly service. This recognition is an incentive for us to be an even better supermarket, because we believe that customers' trust is earned anew, every day," said Gorica Jovović, general director of Delez Serbia.
Photo: PromoMaxi
In addition to recognition in the retail category, Maxi also won the title "Best value for money" among the Gen Z population for its online store, thus confirming that it also recognizes the habits of younger, digitally oriented consumers.
Photo: PromoMaxi market
Both recognitions were awarded for the period 2025/2026, as part of research conducted by the International Certification Association (ICERTIAS), an independent international research and certification organization based in Zurich, which operates in more than 40 countries.
